Anuga Organic will once again be the international display window of the organic industry in 2025. With more than 300 exhibitors confirmed, the trade show that forms part of the leading global trade fair, Anuga, is once again fully booked – a clear signal of the increasing importance of the organic market in times of global challenges and growing consumer demands. Even if the hall capacity doesn’t allow for any expansion in the amount of exhibition space, the diversity, internationality and innovative strength of the exhibitors continues to grow.
The exhibitors, who have confirmed their participation, include brands such as Dr. Goerg, English Tea Shop, Followfood, Tradin Organic, Werner Lampert and Wholey – the who’s who of the organic industry. Strong group stands from China, Denmark, Germany, Estonia, Greece, Italy, Latvia, Austria, Paraguay, Portugal, Ukraine and Hungary have confirmed their participation. Especially remarkable: Egypt, Bolivia, Japan and Uzbekistan are represented with own country stands for the first time, which extends the international spectrum of the trade show and makes the global organic trade visible.
Tra gli espositori confermati figurano marchi come Dr. Goerg, English Tea Shop, Followfood, Tradin Organic, Werner Lampert e Wholey, veri e propri protagonisti del settore biologico. Stand collettivi significativi da Cina, Danimarca, Germania, Estonia, Grecia, Italia, Lettonia, Austria, Paraguay, Portogallo, Ucraina e Ungheria hanno confermato la loro partecipazione. Notevole è la presenza per la prima volta di stand nazionali di Egitto, Bolivia, Giappone e Uzbekistan, che ampliano ulteriormente lo spettro internazionale della fiera rendendo visibile il commercio biologico globale.
Diversity, innovation and export opportunities
Anuga Organic is presenting a wide-ranging offer of organic products from all over the globe – from regional specialities and fairly-traded goods, through to vegan foods, which are considered to be key growth drivers. The focus lies on sustainability and transparency as well as on forward-looking product innovations.
A special highlight is the Anuga Organic Supermarket special event, which unites a unique selection of certified organic products for the food retail trade from all of the Anuga trade shows. This bundled presentation offers the buyers a simple orientation and supports the trade with its product range development.
The trade show offers an inspiring platform, called Anuga Organic on Stage, that enables an exchange on current organic trends, innovative business models and sustainable supply chains. Keynotes, practical panels, start-up pitches and examples of best practice provide valuable impulses for all those, who want to actively co-shape the organic sector.
Global organic markets are growing
According to Anuga’s knowledge partner, Innova Market Insights, just under 60% of the new global launches of organic products originate from Western Europe, followed by North America (16%). The fastest growing markets are Eastern Europe (+17%) and Africa (+14%). Baby and toddler food (16% market share), sauces and spices (10%) as well as bakery products (9%) are in particularly high demand.
Globally, 43% of the consumers worldwide stated that the organic label has a high to extremely high influence on their purchasing decisions. The combination between the product claims organic with vegan (43%), gluten-free (35%) and no additives (29%) is especially popular.
This development not only underscores the rising demand for sustainable, health and ethically produced food, but at the same time offers extensive export opportunities for the producers of organic products – a topic that will play a key role at Anuga Organic.
Souce: Press Office Stampa Koelnmesse